Baseball inspired promotions and hot product trends
Springtime means the return of the three Gs: Green grass, Grilling, and GAME DAY (baseball, that is). Baseball is called America’s national pastime, but that isn’t just PR. With annual major league...
View ArticlePromotional Products Go Scantastic with QR Codes
The Quick Response Phenomenon is here and promotional products just went interactive! QR: It’s short for Quick Response, and these codes are taking the marketing world by storm. QR codes are a...
View ArticleThree Twists on the Company Picnic: #1 The Fat Tuesday Theme
With the rough economy, company picnic events are trending positive. According to a study from the Advertising Specialties Institute, 41% of companies in their recent survey were planning a picnic for...
View ArticlePromotional Products are Fair Game
The State Fair: three small words, but they evoke a sensory whirlwind. Food, music, livestock…and a whole lot of people. Texas boasts the largest state fair with an estimated annual attendance of...
View ArticleBack to School: Promotional Products 101
Was that a crisp autumn breeze I just felt? Maybe it’s just all the excitement about back-to-college season. Across the country, campuses are braced for the return of refreshed, enthusiastic students....
View ArticleThree last minute fundraising ideas for breast cancer awareness campaigns
October is breast cancer awareness month. Lots of last minute activity surrounding fundraising efforts for this important cause. Is your company hosting a fundraising activity or awareness event? Add a...
View ArticleGroundhog comes out of hiding to announce 2012 Mardi Gras promotional strategies
The Groundhog spokesperson (who asked to remain anonymous,) reported that Fat Tuesday or Shrove Tuesday falls on February 21 of 2012. When asked why Groundhogs would emerge uncharacteristically early...
View ArticleMardi Gras Goes Green: The Transformation of a Popular Trend
Mardi Gras – the festival of indulgence that has intrigued and delighted us in the United States since around 1699. The hallmark of this famous festivity – beads. Thrown from floats, these timeless...
View ArticleMardi Gras Mayhem: Super Bowl 2013 meets the humble throw bead
Spectacular double-header this year with the Super Bowl in New Orleans during Mardi Gras! Let the good times roll indeed with two events that are institutions in their own right. Promotion in and...
View ArticleFans are Open to Advertising & Promotions Around Super Bowl
The Super Bowl – the penultimate sporting event in America. Brands are vying for a slice of football watching consumer mind share and the consumers are apparently ready and willing to be wowed....
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